The Art and Technology programme at NACAA is grounded in the global trend of digital and media transformation in the design field. It leverages big data as its foundation and AI and intelligent agents as its core driving forces, deeply aligning with the future development blueprint of the design discipline centered on "digital intelligence empowerment and information transformation." The program is committed to cultivating versatile, strategic, and innovative design talents. With the "Digital Intelligence Information System" as its top-level core framework, the program synergistically focuses on three core modules—digital expression, intelligent interaction, and data computation—to construct an interdisciplinary literacy system that integrates aesthetics, humanities, social awareness, technology, critical thinking, and cross-disciplinary perspectives. The program’s teaching and research office leverages the international foundation of Sino-French cooperative education, combining the strengths of Chinese humanistic critical thinking and French industrial practice. Through a regular interdisciplinary mechanism of lecture pools, project-based learning, and mentorship, the program operates within real-world social contexts to promote design intervention and social innovation, cultivating future design talents with a global perspective and cross-boundary integration capabilities.
Curriculum Overview
Curriculum Structure
In the first year, students focus on "perception and expression," taking "objects and fields" as the subject for training perception, investigation, and expression, coordinated with foundations in digital interaction, artificial intelligence, and coding, so as to establish interdisciplinary awareness. In the second year, they focus on "investigation and construction," undertaking digital information research and information visualization, and—combined with on-site field investigation—developing problem awareness and problem articulation while deepening interdisciplinary practice. In the third year, they focus on "projects and industry," drawing on French-led project-based courses to use real-world projects to drive design thinking and industry practice and to achieve substantive articulation between the Chinese and French curricula. In the fourth year, they focus on "integration and intervention," using the graduation project as a vehicle to connect the three majors and to engage international issues through interdisciplinary themes; grounded in real-world briefs and measured against social value, it realizes a comprehensive practice that bridges disciplines, cultures, and industry-education collaboration.
