School of
Industrial Design
All Schools

·Design Thinking and Innovation

Beginning with problem identification, the course uses research, ideation, concept validation and collaborative expression to translate social issues, technological trends and user needs into actionable design opportunities. It develops cross-disciplinary integration, global perspective, team collaboration, social responsibility, critical thinking and future-oriented imagination.

Level: Undergraduate

Course Images: feedback session and project presentations

·Human Factors Engineering

The course examines human-machine-environment systems through anthropometrics, behaviour, perception, cognition and task analysis. Observation, measurement, interviews, experiments and usability evaluation help students translate safety, efficiency, comfort and emotional needs into evidence-based design decisions for smart hardware, cockpit interaction and public equipment.

Course Images: anthropometric studies, interaction experiments, and human-machine experience

·Design Engineering and Systems

Connecting product design, engineering implementation and systems analysis, the course develops skills in functional requirements, component relationships, materials, manufacturing constraints, modelling and prototype validation. Interdisciplinary collaboration builds a pathway from concept and structure to system integration, technical communication, engineering decision-making and collaborative development of complex products.

Course Images: systems analysis and technical research

·Intelligent Design Technologies and Methods

Focused on AI, the Industrial Internet of Things and intelligent manufacturing, the course introduces data-driven design, intelligent sensing, interaction logic and prototype validation. Students translate emerging technologies into demonstrable products and systems by integrating algorithms, hardware, software and user experience in real industrial contexts.

Course Images: smart products and application scenarios

·Vehicle Styling Design

The course explores form, proportion, stance and brand semantics for vehicles and future mobility. Through sketching, digital modelling, clay modelling and design reviews, students progress from concept insight to three-dimensional form development while addressing new energy, smart cockpits and diverse mobility scenarios.

Course Images: smart mobility, vehicle styling, and model-making practice